A grocer ends the day counting the cash from sales. Keep all of it, or bank all of it? Either can go wrong. Three principles tell a business where its money should come from and where it should work.
1. Three principles
Business finance management means managing three jobs: collecting funds as the business needs them, investing those funds for the short and the long term, and distributing them. It follows a few principles.
The book gives three: (a) liquidity versus profitability, (b) competence, also called appropriateness, and (c) diversification of business and risk distribution.
2. Liquidity versus profit
Liquidity is cash in hand, or property that turns into cash easily. The grocer can keep all the cash from sales. Or he can keep some for raw materials and deposit the rest in a bank to earn interest or profit.
Keep a lot of cash in hand and your income from the bank falls, so profit falls. Push the other way, and put a lot into deposits or investment for profit, and daily work gets stuck: a liquidity shortage, a cash crisis. So cash and profit pull in opposite directions.
The grocer holds a month's sales money. Drag the slider to decide how much to keep as cash and how much to deposit in the bank. Each week's raw materials are paid from the cash in hand.
cash or profitdrag the slider
The grocer's month of money
The sales money, the weekly cost and the bank's rate are imaginary, not figures from the book.
Keeping the two in balance is the liquidity versus profitability principle: a cash reserve for daily expenses on one side, some money invested for profit on the other. The book's figure says the same: high liquidity goes with low profit, high profit with low liquidity.
3. The competence principle
The competence principle, which the Bangla book calls উপযুক্ততার নীতি, says the term of the fund must match the term of the need: acquire current capital with short term funds and fixed capital with long term funds.
Current capital is the money for a business's daily expenses, such as buying raw materials and paying wages. Things like buying machinery and constructing buildings need fixed capital. Sort four items below.
sort themitem, then box
Current or fixed capital
Pick up an item, then drop it in a box. Ask: is it an everyday cost, or one big purchase?
Right. Short term fund for current capital, long term fund for fixed capital. Next one.
Not yet. Everyday costs are current; machines and buildings are fixed.
All in place. Raw materials and wages are current capital, so short term fund. Machinery and buildings are fixed capital, so long term fund.
Current capital is small, so it should be managed from regular sales proceeds. Long term loans come from commercial banks, financial institutions, investment banks and debenture holders.
Long term loans carry a high rate of interest. Borrow one for daily expenses and you cannot pay the interest out of what you earn.
4. Diversification and risk distribution
This principle says: make the products or services you invest in as varied as you can. Then the risk is spread and shrinks.
Risk comes from changes in the economic, political or social background, new products entering the market, natural calamity and sudden accidents. A manager cannot control these uncertainties. But by following the risk distribution principle, profit is possible even in an uncertain market.
Doing business on a single product is risky. With many products, a fall in one product's sales is made up by the profit on the others.
A grocer who keeps both Halal soap and traditional soap draws both kinds of customers. Keep only traditional soap and the Halal customers go to another shop, so total sales fall.
A dress seller who stocks both summer and winter wear is not hurt when demand rises and falls with the season. A book stall with poetry, stories, religious and instructive books draws the most customers.
Two clothes shops: one keeps winter wear only, the other both winter and summer wear. Drag through the months and go round the whole year.
round the yeardrag the months
One product versus two seasons
The monthly sales are imaginary, not figures from the book.
The same principle applies to collecting funds: when raising money, priority goes to collecting it from different sources.
5. The three together
Now drop six cases into the three principles.
sort themcase, then box
Which principle
Pick up a case, then drop it in a box. Ask: is it about holding cash, the term of a fund, or a variety of products or sources?
Right. Next one.
Not yet. Cash against investment is liquidity, matching terms is competence, spreading out is diversification.
All in place. Balancing cash and profit is the liquidity versus profit principle. Matching the term of a fund to the need is competence. Spreading products or sources to share the risk is diversification.
6. Check yourself
The first is about the principles.
check yourselfpick one answer
Question 1
The principles of the finance system:
i. Liquidity versus profit principle ii. Principle of appropriateness (competence) iii. Diversification of business and risk distribution
This option does not match which statements are true; the true ones are i, ii and iii. The book says: The book gives three principles: liquidity versus profitability, competence (appropriateness), and diversification of business and risk distribution.
This option does not match which statements are true; the true ones are i, ii and iii. The book says: The book gives three principles: liquidity versus profitability, competence (appropriateness), and diversification of business and risk distribution.
This option does not match which statements are true; the true ones are i, ii and iii. The book says: The book gives three principles: liquidity versus profitability, competence (appropriateness), and diversification of business and risk distribution.
Right. The true statements are i, ii and iii. The book says: The book gives three principles: liquidity versus profitability, competence (appropriateness), and diversification of business and risk distribution.
In the second, match the terms.
check yourselfpick one answer
Question 2
Which principle of finance is followed when fund is collected from many sources?
This is not the answer to this question. The book says: The principle also applies to fund collection, where priority is given to collecting fund from different sources.
This is not the answer to this question. The book says: The principle also applies to fund collection, where priority is given to collecting fund from different sources.
Right. The book says: The principle also applies to fund collection, where priority is given to collecting fund from different sources.
This is not the answer to this question. The book says: The principle also applies to fund collection, where priority is given to collecting fund from different sources.
For the last, think about risk.
check yourselfpick one answer
Question 3
Vegetable seller Rahim does not profit much by selling only papaya. Which principle of finance is violated?
This is not the answer to this question. The book says: Business on a single product is very risky;
This is not the answer to this question. The book says: Business on a single product is very risky;
Right. The book says: Business on a single product is very risky;
This is not the answer to this question. The book says: Business on a single product is very risky;
The whole note on eight cards.
cut from the notetap to turn over
Eight cards
QuestionHow many principles of business finance does the book give?
AnswerThree.
QuestionWhat does 'liquidity' mean in finance?
AnswerLiquid property or cash in hand.
QuestionWhat is the relationship between cash and profit?
AnswerAn opposite (inverse) relationship.
QuestionWhat does the liquidity versus profitability principle ask for?
AnswerA balance between liquidity and profitability.
QuestionUnder the competence principle, from which term of fund should current capital be collected?
AnswerShort term fund.
QuestionFrom which term of fund should fixed capital be collected?
AnswerLong term fund.
QuestionWhat is the diversification and risk distribution principle?
AnswerDiversifying products or services as much as possible to distribute and reduce risk.
QuestionSelling a single product or many: which carries less risk?
AnswerMany (diversified) products.
Source: Finance and Banking, Classes 9-10 (NCTB), Chapter 1 “Finance and Business Finance”, section 1.5.